Adidas says will grow in China in 2022 | Reuters
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Adidas pushes online sales and sustainability in five-year plan | Reuters
Adidas Leans Into Memberships and Beefs Up Digital Hires | Consumer Goods Technology
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Adidas vs. Nike: Marketplace Performance Amidst Shift to DTC
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Nike's Digital Rebound | Gartner
DTC Sales Growth of Sportswear Giants
Adidas To Make DTC 50% of Total Retail Sales by 2025 - Parcel Monitor
Long-term China problems would hit Adidas targets to 2025 - Handelsblatt | Reuters
How to Execute a Direct-to-Consumer Business Model
Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025 - Retail TouchPoints
Nike sales outpace DTC competitors - Bloomberg Second Measure
adidas - adidas delivers strong finish to 2020
Why Nike Pivoted towards Direct to Consumer Strategy | CXP - Customer Experience Asia
Drapers Investigates: Do Nike and Adidas hold too much power?
Nike earnings: Cozying up to consumers in the face of competition from Adidas, Under Armour - MarketWatch
Ecommerce Marketplaces are Enabling Direct-to-Consumer Brands to Succeed
Nike sales outpace DTC competitors - Bloomberg Second Measure
Nike, Adidas, Puma, Under Armour: Sizing up the sportswear giants in 2020 - SportsPro
