![Burberry enters into cooperation with Chinese reality show to reach younger demographic and boost struggling revenue, signaling new trend - Global Times Burberry enters into cooperation with Chinese reality show to reach younger demographic and boost struggling revenue, signaling new trend - Global Times](https://www.globaltimes.cn/Portals/0/attachment/2020/2020-05-31/12d8d810-9635-461c-9ebb-bb30824b5089.jpeg)
Burberry enters into cooperation with Chinese reality show to reach younger demographic and boost struggling revenue, signaling new trend - Global Times
![Shares of British luxury brand Burberry climb on improving China sales, a vital growth market | Fortune Shares of British luxury brand Burberry climb on improving China sales, a vital growth market | Fortune](https://content.fortune.com/wp-content/uploads/2020/05/GettyImages-1093457896.jpg)
Shares of British luxury brand Burberry climb on improving China sales, a vital growth market | Fortune
![Burberry debuts first social media store in Shenzhen powered by Tencent technology | Options, The Edge Burberry debuts first social media store in Shenzhen powered by Tencent technology | Options, The Edge](https://www.optionstheedge.com/sites/default/files/field/featured-image/2020/burberry_shenzhen_store_c_courtesy_of_burberry_002.jpg)
Burberry debuts first social media store in Shenzhen powered by Tencent technology | Options, The Edge
![Coronavirus: Burberry ups sales guidance but monitors virus in China | London Evening Standard | Evening Standard Coronavirus: Burberry ups sales guidance but monitors virus in China | London Evening Standard | Evening Standard](https://static.standard.co.uk/s3fs-public/thumbnails/image/2020/01/22/11/burberry-festive-campaign-c-courtesy-of-burberry.jpg?width=968&auto=webp&quality=50&crop=968%3A645%2Csmart)
Coronavirus: Burberry ups sales guidance but monitors virus in China | London Evening Standard | Evening Standard
![Xinjiang: Burberry is facing China's wrath after luxury brand raised voice against labour conditions in Xinjiang - The Economic Times Xinjiang: Burberry is facing China's wrath after luxury brand raised voice against labour conditions in Xinjiang - The Economic Times](https://img.etimg.com/thumb/msid-81701728,width-650,imgsize-727587,,resizemode-4,quality-100/burberrys-iconic-plaid-design-was-removed-from-the-clothing-worn-by-characters-in-tencent-holdings-ltds-wildly-popular-video-game-honor-of-kings-according-to-a-post-on-the-games-official-weibo-account-.jpg)